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CALICAT DESIGN & WEB CONSULTING
2005-Present, Menasha, WI
Owner / Designer / Sole Employee
Overview: Conceived and developed CaliCat Design & Web Consulting, a freelance design shop providing small- to medium-size businesses and start-up companies with quality, affordable design for Web, offset & digital printing, advertising design, logo and identity collateral materials, and Flash banner advertising.
Clients: Members United Credit Union; CONE Credit Union; Saving Paws Animal Rescue; Merlin Scott Associates Limited (UK); 3DRex & AniRex Studios, Inc, and more. Strong versatility in working with a wide variety of businesses to find the best way to meet their marketing needs.
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WEIDNER CENTER FOR THE PERFORMING ARTS
2000-2005, Green Bay, WI
Web / Graphic Designer
Overview: Responsible for designing and maintaining 100+ page website for organization. Member of UW-Green Bay Web Committee to aid in creating new campus-wide web policies.
Assisted with design and development of marketing materials by creating artwork for various marketing/advertising mediums, including: Cinema Media slides, billboards, Transit ad panels, newspaper ads, animated web banners in both gif and Flash formats.
Worked with Marketing Coordinator and Marketing Campaign Manager on Broadway advertising in local papers, magazines and on web.
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VARIOUS CONSULTING PROJECTS
2000-2004, Green Bay, WI
Consulting Web / Graphic Designer
Overview: Acted as consultant to various companies in both graphic and web design projects: Sunset Hills Golf Course, Sheboygan, WI; United States TaeKwon-Do Federation, Region 5, covering WI, MN, IL, IN and MI; Coastal Concerts Association, Myrtle Beach, SC; Stones River Technology Partners, LLC, Nashville, TN.
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UW-GREEN BAY: BUSINESS & FINANCE DEPT
2001-2003, Green Bay, WI
(Contract through Weidner Center, one day per week)
Web / Graphic Designer
Overview: Created a uniform web presence for all departments under the Business & Finance Area of UW-Green Bay. Assessed departmental needs, built sites to address said needs, and worked with department personnel for future site maintenance.
Departments included: Business & Finance, Bursar's Office, Human Resources, Payroll, Purchasing, Public Safety, Controller, Facilities and Internal Audit.
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PROFOUND SOLUTIONS, INC.
1999-2003, Green Bay, WI
Contract Web / Graphic Designer
Overview: Designed corporate logo, marketing brochure, business cards and letterhead. Developed corporate website and online banners for use on client sites. Contributed preliminary web designs for various projects.
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AMERICAN ORTHODONTICS CORPORATION
1993-2000, Sheboygan, WI
Graphic Designer
Overview: Created marketing brochures and advertisements. Solely designed and maintained new corporate web site. Produced digital multimedia for use as customer informational applications.
Designed and unified product packaging for overall brand recognition. Initiated and designed new packaging - including research, illustration and follow up product marketing - of new elastics packaging which increased sales by approximately 30% in the first quarter of its introduction.
Developed database and integrated it with in-house labeling/packaging system to meet strict ISO 9000 packaging standards for international sales. |
